After doing something you enjoy for awhile, inevitably you think about turning it into a business, or another type of formalized venture. That's when the fun can be cannibalized by the workload and the "must-do's". In this episode, we sit down with Willpowered Inc.’s Colin Robertson about the balance between business and pleasure:
We explore:
+Understanding “feast and famine” in the content publishing space.
+Differentiating your passions from your paycheck.
+Creating steady streams of revenue in the content world.
+Building a passive income despite any new content.
+Separating “good money” from “bad money.”
+Seeking publicity is business, getting publicity is pleasure.
+How to make or break a sales funnel.
+Reconciling different mindsets between being sales focused and content focused.
+Redefining metrics of success.
+Finding pleasure in your business.
+Learning from experts and independent contractors.
+Understanding how content changes with mindset.
+Getting lost in strategies versus proactively implementing new ideas.
+Doing what makes you useful.
+Finding a meaningful audience.
Find Colin Online at:
reverberation.co
References/Resources:
The Best Moments of Milhouse Van Houten- https://www.youtube.com/watch?v=GunaXxJifPA
Season 5 Theme:
cLOUD9 - After Party-- available at www.chicagoloud9.com